Tuesday, October 14, 2008

Cheap Eyewear Is In - Zenni Optical

I came across this great prescription eyeglass website called Zenni Optical while looking for glasses for my sister. As I started checking out their website I noticed that they are recommended by the nationally syndicated consumer talk radio program, The Clark Howard Show. They were also featured on fox News TV. I was really surprised that their eyeglasses start as low as $8 and you can choose from a huge selection of frames, single vision lens, sunsensor lens, tinted sunglasses lens, bifocal lens and progressive lens.

From looking at the website, I learned why they can price their eyeglasses so low. When you manufacture your own frames and sell them direct to the customer, you can set your own price and cut out the middleman. Besides no middlemen there is virtually no advertising budget which is normally a company’s biggest expense. Zenni also has a lot of new frames in stock for men, women and kids.

Don’t just take my word for it, check out the Zenni website and send them your Rx prescription which is checked by their own certified technicians for prescription accuracy and optical clarity before shipment. Keep in mind that all orders are custom produced and unique to you and your vision needs.


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